Brainstorming...
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New Campaign Idea Books
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This campaign consists of three print ads. The purpose of these ads is to showcase the programs capabilities.
The background of this image was completely digitally illustrated with the pen tool in illustrator. It is based off of a photograph I took in a colorful alleyway in San Francisco
The image that is being revealed is a piece of a painting that I hand painted.
The background of this image was completely digitally illustrated with the pen tool in illustrator. It is based off of a photograph I took in a colorful alleyway in San Francisco
Adobe
This campaign consists 1 billboard, 1 outdoor, 1 radio and 1 print ad. The purpose of this campaign is to highlight the main reason you should use a pencil, by creating a series of erasable ads.
Dixon
Naked
This campaign consists 1 billboard, 1 outdoor, 1 radio, 3 print ads and TV. The purpose of this campaign is promote Naked Juice by basing the campaign around a clothing drive. Donate a LB of Clothes and get a LB of Naked Juice. It plays on the name of the juice.
This campaign consists 1 outdoor, 1 guerrilla 1 print/direct mail and 2 TV. The purpose of this campaign was to make people okay with wearing their unique style of shoe, by acknowledging that they are a little funny looking.
Various Brands
Vibram
Wasabi Sushi
Focusing on the name of the restaurant “Wasabi” Sushi, I thought it would be interesting to do a series of ads showing people eating Wasabi. Anyone that has tried a lot of Wasabi will be able to relate. For the logo, I used a hand drawn image of waves swirling into what looks like sushi rolls. The ocean represents the fact that sushi is indeed sea food. It gives the consumer the impression that the food is ocean fresh.
This menu was completely hand designed. The logo is screen printed on the cover. It is hand bound and created from book board and paper/fabric.
All of the photographs in this campaign were taken by me. They are photos of people with actual mouth fulls of wasabi.
This menu was completely hand designed. The logo is screen printed on the cover. It is hand bound and created from book board and paper/fabric.